Atlantic Technology continues to expand its presence in the in-home audio category with the introduction of its in-ceiling loudspeaker series AZURE. With this launch of the five AZURE speakers atop the eight IC Series, the company now offers a total of 13 premium architectural solutions.
AZURE, a level up from the IC Series, is comprised of three 6.5- and two 8-inch two-way loudspeakers. The speakers are timbre-matched to Atlantic Technology’s in-room and in-wall speakers to provide further custom integration options.
AZ600 AZ610 AZ620 AZ810 AZ820
The company has increased its dealer margin in its IC Series and across the AZURE series, and has upped its in-ceiling speaker warranty for both the IC and AZURE Series from five years to Limited Lifetime.
AZURE’s woofers utilize Atlantic Technology’s new lightweight, low-resonance-formed fiberglass cones—the same material found in its award-winning flagship 8600 and AT-3 H-PAS towers. The fiberglass provides uniformity, stiffness and speed. The cones are designed in a new curved shape to reduce distortion from break-up, resulting in improved midrange clarity. The woofers use high-temperature voice coils with a magnet structure and a vented pole piece along with butyl rubber surrounds. The woofer is contained in a new non-resonant enclosure design with a horn-shaped profile for wide uniform mid-range dispersion.
High frequencies are handled by the company’s coated silk dome Low Resonance Tweeter (LRT™). These wide-dispersion tweeters utilize Ferrofluid cooling and efficient Neodymium magnets. They have a lower crossover point (than that of typical in-ceiling speakers) with a computer-optimized second order network composed of precision audiophile-grade components and a resettable polyswitch protection circuit. The tweeters are mounted on a new bridge designed to reduce interaction with the woofer. Additionally, 30° orbital pivoting allows installers to optimize sound to the listening area.
Series models include:
- AZURE AZ600 6.5-inch: Includes new acoustically optimized horn, fiberglass woofers, more advanced crossover components and speaker terminals, greater power handling. (Step-up from entry-level IC Series IC-6.1 S)
- AZURE AZ610 6.5-inch and AZ810 8-inch: Designed for more demanding sonic performance with step-up features plus front-mounted tweeter level controls. (Step-ups to IC-6.2 and IC-8.2)
- AZURE AZ620 6.5-inch and AZ820 8-inch: In addition to step-up features, these are Tri-mode™ dual-voice coil/dual tweeter ultra-thin bezel speakers and can be configured for conventional mono use, single-point stereo or dipole surround. (Step-ups to IC-6.3 and IC-8.3)
Custom integrator-friendly features include:
- ultra-thin bezel paintable magnetic grilles
- secure quick-clamp mounting
- heavy-duty gold-plated push-on terminals
Optional are square, thin bezel grilles; back boxes and pre-construction brackets. Both series of in-ceiling speakers integrate with the brand’s in-wall subwoofers.
“With this in-ceiling initiative, Atlantic Technology is giving independent dealers buying group style purchase power with competitive prices, strong obtainable margins, free shipping from both coasts and no COVID-related shortages,” said Paul Muto, principal of Muto Communications – the PR and Business Development agency of record for Atlantic Technology.
