Apex Technologies US -distributor of cutting-edge high-performance European AV brands- announced today that custom AV industry superstar Jimmy Paschke will be its new VP of Sales & Marketing, reinforcing Apex’s commitment to growth while maintaining its legendary level of service.

“With this move, we are really investing in our sales channel. Jimmy will work directly with the sales reps to drive business, while I will continue to focus on dealer sales and support,” says Ryan Donaher, owner of Apex Technologies US. “We think this is a pretty awesome recipe for success. Quality of service is our top priority, and hiring Jimmy allows us to maintain that quality while managing rapid growth. He has one of the best reputations in the business for that, and his mentality aligns perfectly with our company culture and that of all Apex brands.” 

Jimmy comes to Apex from SurgeX where he was Director of Sales for many years. His expertise in the custom AV channel runs deep, having previously held various Director of Sales positions at prominent AV companies including Core Brands and Panamax, as well as Sales Management positions at D&M Holdings and Kaleidescape. Jimmy also served on the board of Azione Unlimited. 

Apex’s ever-growing portfolio of brands includes Display Technologies, Meridian Audio, TPI Cinema, Light Walls, NexGenTec, All In Sports, CATS – Complete Acoustic Treatment System, and, most recently, HD Anywhere.

“Apex has experienced strong growth in the last two years in both sales and the expansion of its portfolio. We have some of the best sales reps and dealers in the world, and the synergy of our brands has yet to be fully realized. We will present opportunities that will excite our sales channel and in turn energize our dealers. It’s an exciting time, and I’m happy to be a part of it,” says Paschke.

Visit Paschke and Apex Technologies US at the CEDIA Tech Summits and CEDIA Expo this fall.