Tag: Marketing

Dirac Appoints Emelie Gesssner Gozzi as Chief Marketing Officer

Swedish digital audio pioneer Dirac today announced the expansion of its senior leadership team with the appointment of Emelie Gessner Gozzi as Chief Marketing Officer (CMO). Reporting directly to CEO Peter Friedrichsen, Gessner Gozzi will lead a growing internal and external marketing team in the development and implementation of a brand strategy to align the marketing and communications programs across the company’s…

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RTI Appoints New Era Marketing As Sales Representative in Texas, Oklahoma, Louisiana, and Arkansas

New Era represents both RTI and Blustream in the TOLA states  Leading control and automation manufacturer RTI is set to celebrate 30 years of technology today announced it has appointed New Era Marketing as its official sales representative serving dealers in Texas, Oklahoma, Louisiana, and Arkansas. Effective today, New Era Marketing will represent both RTI and the Blustream AV distribution brands throughout…

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One Firefly

One Firefly Ranks On The 2022 Inc. 5000 Annual List

Inc. has revealed that One Firefly is No. 3807 on its annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in America. The list represents a one-of-a-kind look at the most successful companies within the economy’s most dynamic segment—its independent businesses. Facebook, Chobani, Under Armour, Microsoft, Patagonia, and many other well-known names gained their first national…

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Houzz Launches Email Marketing Tool in Houzz Pro

Houzz Inc., the leading platform for home remodeling and design, today announced the launch of Email Marketing. The tool is directly integrated into Houzz Pro, the all-in-one business management and marketing software for remodeling and design professionals. With the new tool, home remodeling and design pros can quickly and easily create, send and track analytics for newsletters, company updates and…

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CEDIA Rolls Out “CEDIASTRONG” in Response to COVID-19 Pandemic

CEDIA has introduced CEDIASTRONG, a new program comprised of sweeping new services and tools to empower, educate, and inspire CEDIA members to weather these turbulent times. CEDIASTRONG will provide members free financial planning tools and services, technical training and webinars, career planning resources, online business roundtable discussions, and marketing content that members can use to promote their services locally. As…

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ProSource Adds Four New CI Members in Q1 2020

ProSource, a U.S.-based audio, video, and integration buying group, has announced the addition of four new Custom Integrator (CI) members to the organization. These new members, all joining in the first quarter of 2020, represent nearly $21M in new revenue. The new CI members are: AB Audio Video, Santa Monica, California Cinetec, Palos Park, Illinois iWired, Scottsdale, Arizona KC Tech…

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Dealer Training Events at the Heart of ByDesign Vision & Sound Marketing Collaboration Efforts

The home technology market is a moving target. What’s new and fresh one day is old and antiquated the next. To inspire, encourage, and poise dealers to stay ahead of the home tech curve and develop new revenue opportunities, particularly within the design community, ByDesign Vision & Sound Marketing (VSM) regularly hosts comprehensive, hands-on training of its extensive “best in class” line…

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