In July of 1960, Electronic Component Distributors opened their doors selling components for television and electronic repair. As the market changed over the years, the company did as well, moving on from TV components and into audio-video equipment, prompting the name change to Electronic Custom Distributors (ECD).

ECD provides many services to its dealers. With four locations, there is a warehouse to accommodate dealers throughout Texas with a list of delivery options. In addition to the traditional freight and shipping, the locations offer 24-hour pickup, local delivery and drive-through service. Providing a full offering of audio, video, control, lighting, network, security and wire makes ECD a one-stop-shop. Add in its incentive and rewards programs, along with competitive pricing, keeps dealers coming back.

“Our emphasis is customer convenience and customer service,” said general manager Mark Harris. “That comes before everything else.”

Carrying a large line card with top brands such as Sony, Samsung, RTI, Yamaha and JVC gives dealers options that are vital with the current industry supply chain issues. The team at ECD is being proactive by pursuing suppliers that have products on hand and continually looking for alternative sources and partners. The partnership with Powerhouse Alliance has greatly helped in this regard, providing additional buying power and opportunities.


According to branch manager ECD Dallas, Bob Harrell, what sets ECD apart from other distributors is the way they do business. “The ownership has the utmost integrity at the highest level of the company,” said Harrell. “This works its way down to the employees, then to our dealers, and creates familiarity and trust that built over time, which is rare and unique in this industry.”

Family-owned and operated for the last three generations, the tradition continues with current CEO, CJ Provenzano, and president Brett Provenzano. ECD’s four locations are managed by Bob Harrell, branch manager of ECD Dallas; Larry Tribel, branch manager for ECD Houston; Mario Pulido, branch manager of ECD Austin; and Victor Davalos, branch manager of ECD San Antonio.