Name: Jennifer Brandt
Age: 37
Job Title: Channel Marketing Manager
Company: Legrand AV
Years in Industry: 7
Accomplishments: In a company like ours, everything is a team effort. Together, we’ve designed and launched quite a few award-winning CE products. We’ve worked hard to understand our customers’ needs and allow their voice to help guide our design principles. From a marketing perspective, I implemented a more thorough digital
analytics review process, which has allowed us to make more data-driven decisions and continually optimize our strategy throughout each campaign. Because of this, we’ve seen a significant increase in performance and a higher ROI for our marketing efforts. Where You Grew Up, Live Now: I grew up in Deer Lake, a very small town in Central Pennsylvania. After college, I moved to the West Coast for a while; I lived in San Diego for a few years and then San Francisco. I loved both cities but eventually, I wanted to be closer to my family and moved back to Harrisburg, PA, where I live now.
Education: I attended Kutztown University, the Art Institute of Philadelphia, and the University of California, San Francisco, majoring in Advertising and Communications. And recently, I’ve taken a few certificate courses in marketing and data analytics at the University of Pennsylvania.
What I Like Best About My Job: I work with an amazing team of people. Aside from being incredibly talented and creative, they inspire me daily and make me laugh constantly. And we get to design and sell products that make people’s lives easier – it doesn’t get better than that.
What I like Least About My Job: Hands down – trade show booth setup. Last Book Read: Reading Between the World and Me by Ta-Nehisi Coates. It’s a profound and powerful book about racism in America.
Name: Jennifer Brandt
Age: 37
Job Title: Channel Marketing Manager
Company: Legrand AV
Years in Industry: 7
Accomplishments: In a company like ours, everything is a team effort. Together, we’ve designed and launched quite a few award-winning CE products. We’ve worked hard to understand our customers’ needs and allow their voice to help guide our design principles. From a marketing perspective, I implemented a more thorough digital
analytics review process, which has allowed us to make more data-driven decisions and continually optimize our strategy throughout each campaign. Because of this, we’ve seen a significant increase in performance and a higher ROI for our marketing efforts. Where You Grew Up, Live Now: I grew up in Deer Lake, a very small town in Central Pennsylvania. After college, I moved to the West Coast for a while; I lived in San Diego for a few years and then San Francisco. I loved both cities but eventually, I wanted to be closer to my family and moved back to Harrisburg, PA, where I live now.
Education: I attended Kutztown University, the Art Institute of Philadelphia, and the University of California, San Francisco, majoring in Advertising and Communications. And recently, I’ve taken a few certificate courses in marketing and data analytics at the University of Pennsylvania.
What I Like Best About My Job: I work with an amazing team of people. Aside from being incredibly talented and creative, they inspire me daily and make me laugh constantly. And we get to design and sell products that make people’s lives easier – it doesn’t get better than that.
What I like Least About My Job: Hands down – trade show booth setup. Last Book Read: Reading Between the World and Me by Ta-Nehisi Coates. It’s a profound and powerful book about racism in America.
Name: Jennifer Brandt
Age: 37
Job Title: Channel Marketing Manager
Company: Legrand AV
Years in Industry: 7
Accomplishments: In a company like ours, everything is a team effort. Together, we’ve designed and launched quite a few award-winning CE products. We’ve worked hard to understand our customers’ needs and allow their voice to help guide our design principles. From a marketing perspective, I implemented a more thorough digital
analytics review process, which has allowed us to make more data-driven decisions and continually optimize our strategy throughout each campaign. Because of this, we’ve seen a significant increase in performance and a higher ROI for our marketing efforts. Where You Grew Up, Live Now: I grew up in Deer Lake, a very small town in Central Pennsylvania. After college, I moved to the West Coast for a while; I lived in San Diego for a few years and then San Francisco. I loved both cities but eventually, I wanted to be closer to my family and moved back to Harrisburg, PA, where I live now.
Education: I attended Kutztown University, the Art Institute of Philadelphia, and the University of California, San Francisco, majoring in Advertising and Communications. And recently, I’ve taken a few certificate courses in marketing and data analytics at the University of Pennsylvania.
What I Like Best About My Job: I work with an amazing team of people. Aside from being incredibly talented and creative, they inspire me daily and make me laugh constantly. And we get to design and sell products that make people’s lives easier – it doesn’t get better than that.
What I like Least About My Job: Hands down – trade show booth setup. Last Book Read: Reading Between the World and Me by Ta-Nehisi Coates. It’s a profound and powerful book about racism in America.