Houzz Inc. today introduced a new Augmented Reality (AR) feature for 3D Floor Plans in Houzz Pro, the all-in-one business management and marketing solution for residential construction and design professionals. Now, pros can walk homeowners through a virtual tour of their finished project against the backdrop of the current home, using the Houzz Pro app. 

“At Houzz, we’re focused on building technologies that make the home renovation and design experience more productive and enjoyable for industry professionals and their clients,” said Alon Cohen, Houzz co-founder and president. “In the past year, the number of 3D Floor Plans created using Houzz Pro has more than tripled, signifying the important role that visual tools play in client communication. Now, we’ve created a true AR-enabled experience for residential construction and design pros to immerse their clients in a proposed renovation or redesign and better visualize how their space will be transformed.”

With the AR view for Houzz Pro 3D Floor Plans, pros can provide a life-sized walkthrough to better communicate the value of making major changes to a home, such as adding or removing walls, windows, cabinets or islands. Pros can also easily show clients how proposed products and materials, such as countertops and furniture, will fit within their homes, speeding up the decision making and purchasing process.

The 3D Floor Plan tool is included with any subscription to Houzz Pro, which helps pros run an efficient, profitable business and makes it easy for them to reach new customers, all while delivering a standout client experience. Houzz Pro is available in more than 10 countries across North America, Europe, Asia and Australia. Subscription packages, priced to fit any budget or team, also include email marketing services, lead management CRM, online invoicing and payments and other business management tools. Try the 3D Floor Plan tool by creating a free Houzz Pro account at houzz.com/pro

The Houzz community includes more than 65 million homeowner and home design enthusiasts and over 2.7 million home renovation and design professionals around the world in more than 100 categories, including architects, interior designers, contractors and landscape professionals.